Master Data Management to resell Safyr® to drive improved metadata curation processes

Ascot, UK and Johannesburg, South Africa (PRWEB) April 27, 2020

Master Data Management ( has signed a partnership to promote and resell Silwood Technology Limited’s ( Safyr® metadata curation product to their growing list of enterprise customers.

They will implement Safyr to accelerate critical discovery phases of data catalog, enterprise metadata management and other information management projects designed to deliver trusted data to business users.

Master Data Management are an information solutions specialist who help their customers to maximise the value of their corporate information. Much of that data still resides in large complex monolithic ERP and CRM solutions from vendors such as SAP and Oracle whose metadata is notoriously difficult to access and understand without specialist tools such as Safyr.

Master Data Management will also use Safyr to complement the capabilities of the products from their existing partners. This will help them to optimise the return on their customers’ investment in these solutions.

Silwood Technology Limited are the developers of Safyr (, a self-service metadata curation software product which empowers data analysts and architects to discover, navigate and subset the metadata in large packages before exporting it to other products and technology platforms. They can do this without the need for technical specialists, external consultants or resorting to guesswork. This is of value in complex data landscapes which underpin application packages from SAP, Salesforce, Oracle and Microsoft.

The use of Safyr for metadata curation accelerates data preparation and analysis phases in key information management and data transformation projects. It has been deployed successfully with Data Governance and Catalogs, Data Warehouse and Analytics, Master Data Management, Data Integration and Transformation initiatives.

This often overlooked project phase can contribute to delays and overspend if not completed effectively especially when packaged systems are part of the IT ecosystem involved.

Gary Allemann, Managing Director at Master Data Management explained: “Many data related projects are dependent on finding and extracting data from the corporate ERP and CRM systems. The Safyr product suite really simplifies this problem, reducing project timelines and risks. This means that our customers can focus on the end goal – driving value – rather that spending unnecessary additional months on technical delivery.”

Roland Bullivant, Silwood Technology’s Sales and Marketing Director said: “We are delighted that Master Data Management have joined our growing partner network and are looking forward to working with them as they bring more value to their customers’ investment in data. They are a highly professional and imaginative organisation using best of breed technologies to ensure their clients receive cost effective and efficient data management solutions.”

To learn more about the partnership please contact Silwood Technology at]or Master Data Management at

About Silwood Technology Limited

Silwood Technology is the leading supplier of self-service metadata discovery software products for Enterprise Application Packages including SAP, SAP BW, SAP S/4HANA, Salesforce, PeopleSoft, JD Edwards, Siebel, Oracle E-Business Suite, Microsoft Dynamics AX and CRM.

Silwood Technology’s product, Safyr® helps customers and partners to accelerate delivery of key data and information management transformation projects. It does this by giving data analysts and architects the ability to access and examine the metadata, including customisations in these packages during the critical data preparation and analysis phases of the project. Results can be shared with a variety of different solutions and technology platforms.

Safyr is most commonly used in support of Data Governance, Catalogs and Glossaries, Data Warehouse and Analytics, Master Data Management, Data Integration as well as Data Lineage, Enterprise Architecture and Test Data Management.

Sample customers include: BP, BASF, ATB Financial, Hydro Tasmania, VW Financial Services, Proctor & Gamble, RS Components, AMD, Costco, Commscope.

To learn more about Silwood Technology please visit

Note: SAP is the trademark or registered trademarks of SAP AG. All other company and product names may be trade names or trademarks of their respective owners.

About Master Data Management

A Level 2 BBBEE provider, Master Data Management (MDM) combines education, consulting and technologies to provide complete data management solutions with a focus on Data Engineering, Data Governance and Compliance, Data Quality and Master Data Management.

MDM leverages the international expertise and highly rated technologies of vendors, including Syncsort, Collibra, Infogix, MANTA and Silwood Technology to enhance fifteen years’ local experience. Through a partnership with MDM offers an internationally recognised data management curriculum and Certified Information Management Professional (CIMP) accreditation.

MDM’s solutions have assisted clients in financial services, retail, government, mining, manufacturing and telecommunications.